Privacy notice

About this notice

This notice explains what personal data Apperley Holdings Ltd, trading as MeanDIGITAL, collects, why we use it, who we share it with, how long we keep it, and what rights you have.

Last updated: 17 September 2026.

Who we are

The data controller for this website and for our own business records is Apperley Holdings Ltd, trading as MeanDIGITAL. Company number 15798690.

Our address is Well Cottage, Burcombe Road, Chalford Hill, GL6 8BH.

For privacy questions, email hello@meandigital.co.uk or call 01453 374453. We do not have a Data Protection Officer. Adam Apperley is the person responsible for data protection in the business.

The data we collect

We collect personal data in a few straightforward ways. We do not buy mailing lists, and this website does not have a newsletter signup.

If you contact us

The contact form asks for your name, email address, website (if you have one), phone number (optional), what you need, and a message. If you email, call or write to us instead, we will have the details you choose to give us.

Form submissions are stored on this website and emailed to hello@meandigital.co.uk so we can reply.

If you use this website

Our web server will typically record technical information such as your IP address, browser type, and the pages requested. We use that to run and secure the site, not to build a marketing profile of you. If you accept analytics cookies, Google Analytics also collects information about how you use the site, such as pages viewed, approximate location, and device or browser type.

If we work together

We will also hold the information needed to do the work and to invoice you. That usually includes names, job titles, email addresses, phone numbers, billing details, and login or access details you give us for a website, hosting account, domain, Google Ads, Search Console or similar tools.

Why we use it, and our lawful basis

UK data protection law requires a lawful basis for each use of personal data. These are the ones we rely on:

• To reply to an enquiry and discuss working together: taking steps at your request before a contract, and our legitimate interest in running a website that people can contact.
• To provide website, hosting, SEO, ads or other services we have agreed: the contract with you.
• To keep invoices and other records HMRC or the law requires: legal obligation.
• To keep this website secure and working: our legitimate interest in protecting the site and our business.
• Google Analytics, only if you accept analytics cookies: consent.

You do not have to give us your details. If you skip the contact form, we simply cannot reply by that route. We do not use automated decision-making or profiling that produces legal or similarly significant effects.

Who we share it with

We do not sell your information. We share it only where we need to:

• our website, hosting and email providers, so the site, forms and inbox can run
• professional advisers such as an accountant, where they need it
• the police, a regulator or a court, if the law requires it
• Google, if you accept analytics cookies, so Google Analytics can measure how the site is used

Some of those suppliers may store or access data outside the UK. Where that happens, we use a supplier that applies a UK-approved safeguard, such as the UK International Data Transfer Agreement or an adequacy decision.

If we host or look after your website

This notice is about MeanDIGITAL as a business. If we host, build or look after your website, you are usually the controller for personal data on that site, such as your customers and form submissions. We act on your instructions as a processor.

That work can include backups, updates, malware scanning, restores and limited access to the tools needed to keep the site running. We do not use your customers' data for our own marketing. When a hosting plan ends, we will hand over the site and its backups, then delete our copies once handover is complete, unless we must keep something for a legal reason.

How long we keep it

We keep personal data only as long as we need it:

• Enquiries that do not become a client: 12 months after the last contact, unless you ask us to delete sooner.
• Client and billing records: for the working relationship, then up to 6 years after it ends for tax and legal records.
• Website server logs: a short period, for security and fault-finding.
• Google Analytics data, if you accepted cookies: until you withdraw consent, or we delete it from the Analytics account.

Cookies

This site may set cookies that are needed for it to work, for example to keep a form or logged-in admin session running. Those do not need consent.

If you accept, we also use Google Analytics cookies to see which pages people actually read. We do not use that data to sell advertising, and we do not currently run Google AdSense. Analytics cookies are not set unless you accept. You can change your mind later using Cookie settings in the footer. Using this site, or reading our website terms, is not consent to analytics cookies.

Our cookie policy lists every cookie this site uses, what each one is for, and how long it lasts.

Your rights

You have rights over the personal data we hold about you. Depending on the situation, that includes the right to access it, have it corrected, have it deleted, restrict how we use it, and receive a copy in a portable format. Some rights only apply to certain lawful bases.

To use any of these rights, email hello@meandigital.co.uk. We may need to confirm who you are before we act.

Your right to object

Where we rely on legitimate interests, you can object to that use of your data. If you do, we will stop unless we have a strong legal reason to continue. Email hello@meandigital.co.uk and say you object.

Complaints

If you are unhappy with how we have used your data, please tell us first so we can try to put it right: hello@meandigital.co.uk.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK regulator: ico.org.uk, 0303 123 1113, Wycliffe House, Water Lane, Wilmslow, SK9 5AF.

Changes

We may update this notice from time to time. The version on this page is the current one.

Website terms

How you may use this website is set out in our website terms of use.