When it comes to search engine optimisation (SEO), one of the most common misconceptions is that stuffing your website with as many high-volume keywords as possible will guarantee success. While keyword volume—referring to how often a term is searched—can be an indicator of demand, it’s not the ultimate measure of an effective SEO strategy. The […]
Website hosting is how your website becomes available online. Whether starting a small blog or running a business site, choosing the right hosting service is essential. In this article, we will review the top hosting providers for 2025 and help you find affordable and reliable solutions that suit your specific needs. Key Takeaways Affordable Website […]
Search Engine Optimisation (SEO) is often misunderstood as merely a game of keywords. While keywords are a fundamental aspect of SEO, they are just one piece of the larger puzzle. To truly master SEO, businesses must look beyond keywords and develop a comprehensive strategy that encompasses competitor analysis, content pillars and clusters, internal linking, backlinks, […]
Exact match anchor text is a term used in SEO to describe a hyperlink where the anchor text precisely matches the keyword or phrase for which the target page is optimised. This practice can be highly effective for improving search engine rankings when used appropriately. However, it's important to balance its usage to avoid over-optimisation […]
Search Engine Optimisation (SEO) is a multifaceted discipline that seeks to enhance a website's visibility on search engine results pages (SERPs). One of the fundamental elements of SEO is the anchor link, a hyperlink that uses anchor text to link to another webpage. These links play a critical role in both on-page and off-page SEO […]
A Common Misconception The word count of your content should not be your primary focus. Shock! Even a 10,000-word article won't rank well if the quality is poor. Therefore, the question isn't just about length but also about content quality. Yet, the question remains: how long should a blog post be for SEO? Our Approach […]
There are many ways to do SEO keyword research, but we're going to go through how we do it here at MeanDigital. In summary: Brain dump/storm session Understand your topic or niche Identify core topics: Start with a clear understanding of your main subject area. What is your website, blog, product, or service about?Understand your […]
We'll start by saying that cart abandonment will never be 0%. The internet provides the perfect tool for customers to browse. Unfortunately, this means people will do everything to test parts of a website to ensure they're happy and feel like they can trust it. This will include adding to bag, looking at the checkout, […]
The question "what should I test?" comes just above the question "What should I test first?" when it comes to website optimisation. Depending on your progress through the optimisation journey, you will inevitably need to think about how you prioritise all the tests you have thought about doing on your website or app. What we […]
In a world of Google and Bing (...we try to stay balanced) searching for what you want is becoming the norm. Fewer and fewer people know the sites they want to visit (with exceptions of course) and even fewer seem to care about learning a sites navigation. So step-up search. Having a smart and intuitive […]
